Verdea · E-Commerce
Digital Marketing
Most marketing budgets are spent buying attention and then wasting it on a page that was not built to convert. We work across the whole path — the ad, the landing page, the follow-up — because the handoffs between them are where money actually leaks. Every campaign reports to one number that matters to your business.
Flat feeNever a percentage of your ad spend
100%Account and data ownership stays yours
MonthlyWritten performance reviews, in plain English
Capabilities
Every digital marketing engagement is scoped from this list. You pay for the parts your problem needs — never a bundle padded out to justify a retainer.
01
Paid Search & Shopping
Google and Microsoft Ads structured around margin, not clicks. Tight match-type discipline, negative keyword hygiene and landing pages built for the query.
02
Paid Social
Meta, TikTok, LinkedIn and Pinterest campaigns with creative made for the feed it runs in. Systematic testing, not one hero video and hope.
03
Social Media Management
Content calendars, community management and a publishing rhythm your audience can rely on. Consistency beats intensity, every time.
04
Content & Video
Short-form video, motion graphics, photography direction and editorial. Made once, cut for every placement it needs to appear in.
05
Email & Lifecycle
Welcome journeys, abandoned-cart recovery, win-back flows and newsletters — the channel you own, and usually the cheapest revenue in the account.
06
Analytics & Attribution
GA4, server-side tagging, consent handling and dashboards that reconcile with your finance numbers. Decisions need trustworthy data underneath them.
How we run it
- 01
Establish the baseline
Audit existing accounts, tracking and creative. Fix measurement before spending another rupee, or you will be optimising toward noise.
- 02
Build the offer
Positioning, hooks and landing experiences developed alongside the media plan — the ad and the page are one artefact, not two projects.
- 03
Launch and test
Structured creative and audience testing with enough budget per cell to reach significance. We document what we learn, including the failures.
- 04
Scale what earns
Winners get budget, losers get retired, and the account is restructured as the data changes. Monthly reviews against pipeline, not platform vanity metrics.
What you get
Tracking and attribution fixed before a campaign goes live
Ad creative and landing pages built by one team, so the message survives the click
Transparent reporting on spend, cost per acquisition and contribution
Creative testing frameworks that keep working after the first winner fatigues
Your ad accounts stay in your name, with full access, always
Tools & technology
Google Ads
Meta Ads Manager
TikTok Ads
LinkedIn Campaign Manager
GA4
Google Tag Manager
Klaviyo
HubSpot
Looker Studio
Questions
If yours is not here, ask it directly — we answer these in plain language on the phone too.
For paid media we generally recommend a minimum monthly ad spend that allows meaningful testing — usually enough to reach a few hundred conversions a month in your category. Below that, results are too noisy to optimise against. We will tell you honestly if your budget is better spent on SEO or lifecycle email first.
Digital Marketing enquiry
Book a free consultation call and we will give you an honest assessment of your digital marketing situation — what we would do, what it would cost, and whether it is worth doing at all.
Typical reply within one business day · Mon–Fri, 09:00–18:00 PKT